Buy Facebook Comments

This is the part that separates Facebook from everything else, and most people running ads discover it the hard way. When you promote a post, you are not creating a fresh copy for each viewer — the ad points at a single post, and every comment left on it is visible to everyone who sees the ad afterwards.

So the comment section becomes a permanent, accumulating part of the creative. One unanswered complaint sits under your offer for the whole campaign. An empty thread under an ad that has been served to a hundred thousand people reads as strange in itself: plenty of people saw this and nobody had anything to say.

The reverse is also true, which is the reason this page exists. A thread with a handful of specific, plausible comments does work that no amount of copywriting does, because it is the only element of the ad that did not come from you.

Facebook sorts comments by relevance by default, not by time. The ordering weighs engagement on the comment, whether the commenter is connected to the viewer, and whether a thread has replies — which means two people looking at the same post see the comments in a different order.

The practical consequence is that comment count matters less than comment quality. A single comment that attracts replies will sit at the top for most viewers indefinitely, while twenty short comments with no responses stay buried under the "View more comments" fold where almost nobody expands them.

If you are ordering, put the effort into two or three comments that could plausibly start a thread — a question about the product, a specific observation, a mild objection someone would want to answer. That is worth more than thirty lines of approval nobody scrolls to.

Three different surfaces with different rules, and it is worth telling us which one you mean when you order.

Page posts are public and permanent, and their comment sections are the ones people scroll when they land on your Page from a search. Personal profile posts are limited by your privacy settings — a friends-only post cannot receive comments from accounts that are not friends, so the service cannot work there.

Ad creative is the Page post that a campaign is pointing at. Ordering comments on it means ordering them on the underlying post, which is why the link you give us should be the post link rather than the Ads Manager preview.

The standard product in this industry is a shared pool of pre-written lines — "love this", "so good", a fire emoji — rotated across thousands of unrelated posts. It is cheap to run, and under a Facebook ad it is close to useless.

The reason is the audience. Facebook ad viewers are frequently cold traffic being asked to spend money with a business they have never heard of, and they are more sceptical than a scrolling Instagram audience. A thread of generic praise under a product offer reads as staged immediately, and the effect on conversion runs the wrong way.

Here you write the comments, or paste the post link and edit the drafts we generate from it. Nothing is delivered that you have not approved. You control the wording, the length, the language and whether emoji appear.

Worth separating, because the two get ordered interchangeably and they are not the same product. Comments sit under a specific post. Reviews — Facebook calls them Recommendations — sit on the Page itself and feed the rating that appears next to your Page name.

A prospect checking whether your business is real looks at Recommendations. A prospect deciding whether to click an offer reads the comments under it. Different surfaces, different moments in the same decision.

If your goal is Page credibility rather than post performance, Recommendations are the product you want.